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Lauren Conrad Launches Bridesmaid Dress Line!

August 27, 2014

Lauren Conrad Launches Bridesmaid Dress Line!

Good news everyone! Lauren Conrad has launched a dress line specifically for bridesmaids!

Her clothing line Paper Crown now sells 12 looks, which Conrad (along with five of her nine bridesmaids) models in the fall issue of Martha Stewart Weddings. “In our collection, we’re only doing a few dresses that aren’t long,” says Conrad. “We’re doing full-length, a couple midi and then we have a couple to-the-knee. We didn’t really go shorter than that because it doesn’t really feel appropriate, and if that’s what you want, then you can always shorten the dress.”

Conrad asked her friends to be in her wedding in a perfectly charming way, of course (which you may want to consider!) She sent them a card and custom-made Kohl’s rose gold necklaces with a “little diamond ring piece that looks just like my ring." 

As for colors of their dresses she said,  "I sent them all the different shapes and let them pick from two colors," she explained to the mag. "I don't mind if there are a few girls in the same dress, or if people are all in different ones. It's too difficult to take a group of girls and put them in the same color and silhouette; everyone has their own style."

It seems that Conrad is pretty laid back when it comes to her bridal party. “I think that weddings are about celebrating, and you want everyone to feel comfortable, so I think it’s about whatever is going to make them feel pretty.” But of course, don’t expect anything garish from the girls: “Understated is always best, so I think trying to go more classic is always a nice choice. You don’t want anybody to stand out in a negative way.”


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